AS'ART
It was Africa, whose craftsmanship was then rather little and poorly valued in France, and African art still poorly known to many people, which seduced him. A series of journeys will take him from the East to the West then to the South punctuated by artistic and human love at first sight. Undeniably for him, it is a founding encounter which nourishes his vital need for professional and personal commitment. He will no longer be able to do… without it, and he will achieve it. His attachment will be reflected in the inevitably high-end positioning which will immediately illuminate the AS'ART offer. Totally convinced of the essential need to adapt craft products to the Western market, he then began creating his own objects.